Digital and Content Designer

Job description

Join an innovative Irish software company that has experienced tremendous growth over the last five years. Our client is seeking an imaginative Digital & Content Designer who can merge creative design mastery with a strategic understanding of content marketing. In this role, you will produce eye-catching, on-brand visual assets that illuminate marketing campaigns and captivate our target audiences. If you’re equally passionate about design and storytelling, this is a prime opportunity to influence brand perception and engagement on a grand scale.

Key Responsibilities

• Creative Design

  • Create a range of digital assets: social media posts, email campaigns, website graphics, and online adverts
  • Design visually compelling infographics, eBooks, and presentation templates to enrich content marketing
  • Establish a cohesive visual identity for campaigns while adhering to brand guidelines

• Content Marketing Design

  • Collaborate with content and marketing teams to produce assets that enhance storytelling and foster engagement
  • Develop dynamic visuals for blog posts, whitepapers, and case studies
  • Support multimedia projects, including video overlays, animations, and interactive designs

• Campaign Support

  • Partner with the marketing team to create impactful assets for product launches and promotional campaigns
  • Monitor design performance using analytics and user feedback, refining assets as needed

• Brand Development

  • Ensure brand consistency across all visual outputs
  • Contribute to the ongoing evolution of the brand’s visual identity with fresh, innovative ideas

Essential Skills & Experience

• 2+ years in digital design or a similar role, preferably in a tech or B2B environment
• A compelling portfolio showcasing design work for digital marketing and content campaigns
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign), Figma, or Sketch
• Experience crafting web-optimised and social media-friendly graphics
• Motion design or video editing skills (e.g., After Effects, Premiere Pro)
• Basic understanding of UX/UI principles for web and mobile

Desirable Skills

• Familiarity with content management systems (e.g., WordPress) and email marketing platforms
• Knowledge of content marketing strategies, SEO fundamentals, and audience engagement best practices